CourtsApp, the first AI-powered marketing and booking platform designed to modernize court marketing and court reservations in the red-hot racquet sports industry, today announced its official soft launch throughout the New York Tri-State area.
Founded by a New York entrepreneur and real estate developer Daren Horny and creative leadership Kate DaggettDesigned to eliminate the frustration and friction that has long plagued the tennis and pickleball community, CourtsApp now makes it seamless and easy to reserve a court for any racket and paddle sport.
CourtsApp also supports facility growth. By making every seat discoverable and bookable, the platform converts unused inventory into real revenue and provides clubs with a steady stream of players with high purchasing intent. With seamless integration into existing court management systems and complete control over pricing and rules, CourtsApp offers operators a simple and efficient way to staff courts and expand their reach. CourtsApp provides its software to facilities free of charge and earns a commission for the courts it books.
Currently, players live with more than 1,500 dishes in more than 150 establishments already registered continuously New York, New Jersey and ConnecticutCourtsApp is expanding Maine to Florida by the first quarter of 2026 Expand market by market as club density increases. Additional play-in markets, including Southern California, Texas and the Pacific Northwest, are expected to come online during 2026.
Clubs such as the flagship John McEnroe Academy location on Sportime Randalls Island, Pickleball America, Padel Haus, all Sportime Pickleball locations and more are currently available for players to reserve courts.
“CourtsApp was born out of pure frustration,” said Hornig, CourtsApp’s chief executive officer and an avid tennis and pickleball player. “For years, me and my friends struggled to find available seats in real time and close to where I was playing. We wanted a simple, reliable solution that fits the way people already book restaurants, travel or fitness. Now, with CourtsApp, they finally have one.”
The Expedia of racket sports
Hornig called CourtsApp an “OpenTable for courts. The Expedia of racquet sports,” adding, “Beyond convenience, CourtsApp connects people; helps friends meet to play, helps communities stay active, and makes racquet sports more accessible to everyone. It is also an important marketing tool for facility owners. Most operators lack the resources and expertise to market effectively in today’s complex digital environment, and CourtsApp does that for them and more. Our goal is to To get players on the pitches and help clubs keep their places.” The places are full. It’s truly a win-win scenario for everyone.”
Daggett, CourtsApp’s chief marketing officer, lives in Connecticut and, like Hornig, is among the 25.7 million Americans who played tennis in 2024. This is according to the latest statistics from the United States Tennis Association (USTA), which represent a record high and an increase of 1.9 million more than 2023, 45 percent compared to the previous year. There are more than 68,000 dedicated pickleball courts in the United States
“Racket sports are booming, but the technology supporting them hasn’t kept up,” commented Daggett. “Players expect the same ease as everywhere else, and clubs need tools to help them grow. CourtsApp brings both sides together in a modern, intuitive experience that gets more people on the court, more often.”
CourtsApp also forges integrations with the leading court management systems across the country, enabling instant court bookings at participating facilities. CourtsApp continues to introduce integrations with leading technology platforms for pickleball and racquet sports. One of the first is DUPR, the pickleball scoring system used by more than 1.6 million players and 8,000 clubs. This integration allows players to bring their verified rating directly into the CourtsApp ecosystem and book courts within DUPR.
Courtsapp: A win for players and clubs
CourtsApp acts as a free, performance-based marketing channel for clubs. Facilities can join for free, with CourtsApp receiving a commission for booking court dates.
For players, CourtsApp offers:
- Easy search functions for tennis, pickleball and padel facilities as well as table tennis, squash, badminton and racquetball
- Real-time booking confirmations
- Map view
- Secure payment via Stripe and Apple Pay
- A familiar “OpenTable-style” user experience.
Players and clubs can find out more or join the platform at CourtsApp.com and download CourtsApp from the Apple App Store for iOS and the Google Play Store for Android.